Protend is a modern & clean project management admin. The template is the perfect choice for company admin, project manager, email dashboard, project analyst, calendar dashboard
- Client: TechnoLinx Paul Rand
- Category:: Admin Templates
- Tool Used: PHP Files, HTML, CSS, Js
- Date: 8 November 21
Technologies
The Challenge
What we did
The Solution
The 3 Media Web team worked closely with the branding and messaging agencies to be up to speed and fully knowledgeable about the client, project, and expectations prior to starting the website work. Throughout the website portion of the engagement, we consulted with the other partners to make sure we were on point in delivering a website that aligned with and leveraged all of the other marketing components.
Results & Stats
The Results
The site launch was a success, meeting the aggressive timeline, and making the client and investors happy. We are continuing to work with the company on digital marketing projects to build on the new site and further optimize it, generate leads, and promote conversion.
NLT Services:
Fractional CRO Services, Growth Consulting, Strategy & Ideation, Geo-targeted Digital Activation, Data Capture, CRM Development, B2B Partnership Development, Experiential, Promotion & Retail Activation
key Challenges
- Revenue: Drive new and incremental revenue stream leveraging digital + assets
- Consumer Experience: Mitigate consumer frustration i.e. ticket surcharges
- Data Capture: Acquire & build critical consumer data for future revgen initiatives
- Asset Leverage: Access to celebrity & a world class spectrum of sports/entertainment properties
- Consumer Discontent: Consumers frustrated with level of ticket surcharges
Next Level Thinking
- Evaluate, create, integrate & build a compelling & competitive ‘Ticketmaster B2B Media Program & Package’ – combining, traditional, digital & experiential assets
- Identify, prospect, plan, qualify, engage & close multi-year partnerships with complementary blue partners
- Ticketmaster #1 Live Sports & Entertainment Company in North America
- Optimize assets to create partner consumer contests to add value to consumer journey/experience & drive data capture
- Multinational consumer brands seeking to differentiate via leveraging the excitement, image aura & halo of sports & entertainment to drive engagement
Results
- Generated $4+ million per annum in new 3rd party incremental revenue
- Created proprietary, integrated 7 touch point B2B media/sponsorship program
- Created extensive consumer database for future revgen growth
- Enhanced the T.M consumer experience leveraging added client partnerships
- 100% sell through of TM Media Assets in select years
- Prospected, acquired & executed multi-year sponsorship partnerships & deals with best in class brands i.e., LG Canada, Rogers Canada, Smirnoff etc.
- Original sponsorship program & agency partnership enjoyed a 15 year term
that provides specific Portfolio.
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Telephone
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